Feed Me Good Club Is Live
India's #1 Children's Feeding & Nutrition Hub

Raise Legends
Not Picky Eaters

A year-long nutrition and feeding club for children — we fix the system around your child, not your child themselves.

4.8
15K+ Happy Parents.
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Incubated at IIM, Bangalore NSRCEL
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Supported By Niti Ayog's AIM
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🎓 IIM Bangalore Incubated
Atal Innovation Mission
👨‍👩‍👧 15,000+ Families
🌍 International Nutritionists
🔬 Science-Backed Method
🎓 IIM Bangalore Incubated
Atal Innovation Mission
👨‍👩‍👧 15,000+ Families
🌍 International Nutritionists
🔬 Science-Backed Method
The Reality

Your child didn't choose this. They were taught it.

Meals turn into daily negotiations
Screens replace attention at the table
"Just eat something" becomes the norm
Real food quietly loses every single time

"The problem isn't what your child eats. It's how their habits are being shaped — and you weren't given a map."

See the Solution
Not Your Fault

This isn't your child's fault. And it's not yours either.

You're not raising a picky eater. You're raising a child in a system designed to make real food harder — every single day.

"Kids don't reject food randomly. They repeat what the system rewards."
Fixing this isn't about forcing food. It's about changing the system around them — and that's exactly what Viraa Care does.
Screens win attention
Food becomes background noise. Habits form before you even sit down together as a family.
Convenience beats nutrition
The path of least resistance wins at every meal. Real food requires effort that feels impossible at 6pm.
Marketing shapes taste
Brand preferences are built in childhood. Habits form before parents get a meaningful say.

You don't need more advice.
You need a system.

Right now, feeding your child feels like guesswork. Try this. Avoid that. Just make them eat something. And somehow… nothing sticks.

Because the problem was never information. It was the lack of structure.

Random tips — no structure
One-time fixes — nothing lasts
Diet plans that ignore behaviour
A guided system that works daily at home
FMG Club Memberships

Great Habits, Start Here

All Year Round. 1:1. International Experts

✨ Essential Care

1🥕 Membership

Personalised long-term coaching with international nutritionists and feeding specialists.

📅 1 Personal Nutrition Consultations Per Year
🥗 Expert Sessions with International Specialists
💪 Digital Child Nutrition Record
🏷️ Family Nutrition Activities
🚫 Guidance on Supplements & Food Choices
👥 Educational Resources for Parents
₹599/month · + GST 18% Per Child Per Month(Charged Annually)

Start Care →
✨ Growth Care

2 🥕 Membership

Personalised long-term coaching with international nutritionists and feeding specialists.

📅 2 Personal Nutrition Consultations Per Year
🥗 Expert Sessions with International Specialists
💪 Digital Child Nutrition Record
🏷️ Family Nutrition Activities
🚫 Guidance on Supplements & Food Choices
👥 Educational Resources for Parents
₹699/month · + GST 18% Per Child Per Month (Charged Annually)

Get Growth →
✨ Legend Care

4 🥕 Membership

Personalised long-term coaching with international nutritionists and feeding specialists.

🍼 4 Personal Nutrition Consultations Per Year
🥣 Expert Sessions with International Specialists
🥦 Digital Child Nutrition Record
🎯 Family Nutrition Activities
💬 Guidance on Supplements & Food Choices
🎯 Educational Resources for Parents
₹999/month · + GST 18% Per Child Per Month(Charged Annually)

Raise A Legend →

Increase in HB from 9.5 To 11.5 in One Month

Raveens was delighted when her 21m old daughter's HB levels increased to 11.5 from 9.5 in just one month with the support of Viraa Care. Listen to her review. (Happy Eater Program)

Get Support Like Raveena

A Solid Start Makes All The Difference.

Satshya, an entrprenuer with over 1 million followers on Instgram & YT "took the support" and now is all smiles :) (Early Bites Program)

Get Support Like Satshya

From First Latch To First Bites :)

Here is Ayushi, a mother, a wife and an entrepreneur sharing her journey with Viraa Care. (Complete F.E.E.D Methodology)

Get Support Like Ayushi

From Food Rejection To Connection

For Manisha Viraa Led Weaning Was The Game Changer

Get Support Like Manisha
How We Do It

An annual plan, personalised for your child.

A guided system. No complexity. No overthinking. Just follow the method.

Step 01
Deep Assessment
Eating history, medical background, growth markers, feeding environment and family lifestyle.
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Step 02
Feeding System Reset
Mealtime structure, screen dependency, reactive feeding — we identify what's broken and rebuild from the ground up. Not patch it.
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Step 03
Family Habits Reset
Children eat what their environment models. We work with the whole family — buying habits, cooking patterns and how food is talked about at home.
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Step 04
Seasonal Meal Plans
India's seasons change what your child needs. Structured frameworks for every season so you always know what to serve, when, and why.
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Step 05
Nutrition Guidance
Macros, micros, immunity nutrition, brain food, bone health — broken down into clear, actionable guidance. No complicated science. Just clarity for real parents.
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Step 06
Product Guidance
Every product your child consumes reviewed. What's worth it, what's overpriced junk masquerading as healthy, and what real alternatives look like.
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That's it. One year. One system. Lasting change.

Why It Works

It works because it's built on behaviour.

Fixing eating habits isn't about controlling food. It's about understanding why children make the choices they do — and gently reshaping those patterns over time.

"That's why this works — not because it's complicated, but because it's consistent."
Backed by nutrition science and applied to real family life across India.
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Habits beat rules
Strict rules don't last — habits do. We build patterns your child repeats naturally, without force or pressure.
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Environment shapes behaviour
Kids respond to what's around them. We help you change that environment from the inside out.
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Small changes win
Big overhauls fail fast. Small, consistent shifts create lasting results with low daily effort.
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Consistency beats intensity
A year-long structure makes consistency automatic — not something you have to force yourself to maintain.
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THE RESULT

From "I won't eat"
to "I want more."

10,000+ families. Different struggles, same root cause — a broken feeding system. We fix the system. The child follows.

Reduce picky eating
Build strong immunity
Improve energy & focus
Create healthy food habits for life
Join The Club →
IS THIS FOR YOU?

Different struggles. Same
root cause.

Not every child struggles the same way — but most patterns look familiar.

↓ Select the ones that sound like your child

These patterns share a root cause. Let's find what works for your child specifically.
Get a plan for my child
WE SPECIALISE IN

Whatever the challenge,
we have a plan for it.

A guided system. No complexity. No overthinking. Just follow the method.

Happier Healthier Kids 🙅 Picky Eating ⚖️ Weight & Growth 🥗 Proper Nutrition 🍟 Junk Food Overload 🧠 Focus & Energy 🏷️ Product Guidance ★ Key
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Tap any area to learn more
Each circle above is one area we specialise in. Hover or tap to see how we help.
"Not every 'healthy' product is actually healthy."
We tell you exactly what's worth your money — and what isn't. No brand bias. Ever.
Get Product Guidance
The Real Return

What good food actually does to a growing child.

Not supplements. The natural results of a child who eats a good home-cooked diet and builds habits that last a lifetime.

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Stronger Bones & Physical Growth
When a child gets nutrients through real food at the right time, growth happens naturally.
Calcium Vitamin D Protein Iron Magnesium
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Better Immunity. Fewer Sick Days.
A child eating a diverse, colourful, real-food diet gets natural Vitamin C, zinc, antioxidants and prebiotics daily. Their immune system learns to respond — and to hold its ground. Fewer colds, faster recovery, less antibiotic dependence. Just because they ate well — consistently.
Vitamin C Zinc Antioxidants Prebiotics
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Brain Development & Focus
Omega-3s, iron, choline and B vitamins feed the developing brain. Children who eat well concentrate better, retain more and show up fully — in school and in life. The foundation of focus is built at the dinner table, not a tutoring centre.
Omega-3s Iron Choline B Vitamins
Sustained Energy & Vitality
No crashes. No sluggish mornings. Real carbohydrates, protein and healthy fats give children the steady fuel to play, grow and thrive from sunrise to bedtime. The child who eats well today is the adult who reaches for real food tomorrow.
Complex Carbs Protein Healthy Fats

"That's why this works — not because it's complicated, but because it's consistent."

Backed by nutrition science and applied to real family life across India.

What You Get

Everything in one complete system.

Not every child struggles the same way — but most patterns look familiar.

01 · Core Experience
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Expert-Led Sessions
Guided sessions that help you understand what your child needs — and exactly why.
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Seasonal Meal Guidance
What to serve, how to serve it, when to step back. Updated every season, every year.
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Habit Building Framework
Simple routines your child naturally adopts — no force, no pressure, no drama.
02 · Support System
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Family-Based Approach
Habits don't change in isolation. We shift the whole home environment, not just the plate.
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Continuous Tracking
See what's working. Adjust what's not. Progress becomes visible across the year.
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Year-Long Structure
Not a one-time fix. A system that evolves with your child across 12 months.
03 · FMG Club Exclusives
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Product Guidance
Every product your child consumes reviewed. What's worth it, what's expensive junk with a health halo.
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De-Influencing Toolkit
Escape brand marketing traps. Build a home where real food wins naturally, every time.
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Community of 10,000+ Families
A network of parents who've walked this path and come out the other side.
Your 1:1 partner. Your village to raise a legend. One year. For good.
Why fmg Works

Why this works when other things don't.

Most approaches try to fix the symptom. We fix the system.

Approach
What It Gives You
Viraa Care
Google / YouTube
Information, no structure. Nothing sticks.
✓ Structured System
Diet Plans
Tells you what to feed. Ignores habit-building.
✓ Habit-First
Pediatric Guidance
Health-focused. Not designed for daily behaviour.
✓ Daily At Home
Going It Alone
Habits still form — just not the right ones.
✓ Expert-Guided
Why Viraa Care Works

One decision today. A lifetime of better habits.

Less than your family's monthly chai budget. More impact than you can imagine.

Most Popular
Feed Me Good Club — Annual Membership
Year-Long Nutrition Partnership
₹699 /month
💡 Your investment in context: Less than two cups of coffee a week — for a year-long expert system that transforms how your child eats, forever.
2 expert appointments per year
Seasonal meal plans & structure
Immunity & growth nutrition
Product guidance — every label decoded
De-influencing toolkit
Family habits reset program
Community of 10,000+ families
1:1 support between sessions
Join Feed Me Good Club — ₹699/month →
✓ Expert-guided ✓ Cancel anytime ✓ Science-backed ✓ Year-round access
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Founder, Viraa Care
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Expert-Led
International Nutritionists
From Our Founder

We built this because parents deserve more than advice.

"I watched hundreds of parents exhaust themselves trying tip after tip, food after food. They weren't failing. The system around them was."

Viraa Care was built on one belief: that children's eating habits aren't a personal failure — they're a structural one. When you change the system, you change the outcome.

— Founder, Viraa Care
FAQ

Questions, answered.

Sample question?My child is not that picky — is this still for us?
Absolutely. If your child eats only with screens, avoids variety, shows low energy, or you feel uncertain about their nutrition — the system applies. It's about building the right habits before problems compound.
How is this different from advice I find online?
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Online advice gives you information. Viraa Care gives you structure. The problem was never a lack of tips — it's the lack of a consistent, guided system that works daily at home.
What is the FMG Club, and how is it different from the 1:1 programs?
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The Viraa Care programs are intensive 1:1 coaching for specific stages or challenges. The FMG Club is a year-long membership with 4 expert appointments, seasonal plans, product guidance and community — designed to maintain and build on good habits throughout the year.
What age range is FMG Club designed for?
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FMG Club is designed for children in the 2–12 year range — the critical habit-forming window. Guidance is personalised to your child's specific age, stage, and situation.
What if it doesn't work for our family?
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Every family is different and the system adapts. You track progress, get guidance to adjust, and the approach evolves with your child across the full year. You're never figuring it out alone — and you can cancel anytime.
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Ready to start?

Stop guessing.
Start raising legends.

Join Viraa Care and take control of your child's nutrition.

Join The Club →
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10,000+ families already building better habits

Join The Most Nutritious Kids Club In The World